Dairy Innovation Hub student challenge

PI: Heidi Zoerb


Heidi Zoerb is the associate dean for the CALS Office of External Relations at UW–Madison. She coordinates college communications and builds relationships with stakeholders.

By joining forces with the Madison-based Hyper Innovation agency, students from UW–Madison, UW–Platteville and UW–River Falls will participate in a team-based innovation competition to develop solutions to challenges facing the dairy community. With guidance from dairy professionals, students will participate in a “hack-a-thon” to brainstorm ideas and then develop the most promising ideas for commercialization. This fall-semester competition will be hosted entirely online. The best student projects will be showcased at the Dairy Innovation Hub Summit in November. Learn more at go.wisc.edu/dairyhubstudentchallenge. This project connects to several Wisconsin Dairy Task Force 2.0 recommendations: #26 “Increased collaboration in the UW System and with private industry,” #3 “Encourage young people to pursue ag careers,” #11 “Educational programming for non-farm audiences,” #41 “Support for public and private partnerships.” Sandra Bradley from Hyper Innovation is collaborating on this project.